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Design Your Life

Design Your Own Career: Part Four

04/13/2010

“Starting out to make money is the greatest mistake in life. Do what you feel you have a flair for doing, and if you are good enough at it, the money will come.”
– Greer Garson

money
We’ve identified our passion, worked out the skills we will need to pursue it, and found that we must keep learning in any creative career. Now the tricky bit, the question of the ‘M’ word, the point when we realise just how difficult the creative career is to achieve, and why so many abandon it or never even try: how do we make money? Firstly, there are two vital points to keep in mind when embarking on or living the creative career, if you want it to work financially.

Two Principles for Making Your Passion Pay

Not only do you have to love doing it, you have to have a certain amount of love for the work involved in doing it. For example, I would really like to be a property developer; I’m interested in buildings, interior design and the pleasure that comes from renewing something tired and old. However, I’m not one for physical labour – a bit here and there, sure, but stripping walls, plastering, painting – it just isn’t for me; I’m an ideas person. Therefore, I would either need a great deal of start-up money to outsource this work, or I’d need to partner up with someone who wants the challenge – it’s just logic. Whereas, when it comes to writing, I love the concept, the materials, the result and the work involved – it’s win win.

You have to think about who will pay you, and tailor your work for them. Making money always involves someone else; you don’t make money as an individual unless you have a licence to print it yourself. Now, if you know you won’t get paid as an isolated entity, then you need to quit thinking of your ‘working self’ as an isolated entity – you need to start thinking about your customer: the person who will pay you to do what you love. When you think about them, you bring yourself closer to making money, because you can see things from their point of view, and know why they would or wouldn’t part with their cash on your behalf. For example, if I wrote articles purely for myself, made them all about me and only relevant to my life, it’s pretty unlikely that anyone would ever pay me for them. Whereas, if I wrote them, yes out of a love for the craft, but also with a target audience in mind (publishers as well as readers) then I’ve tailored my work and I invite payment.

What about money now?

This is all well and good, but I’d be lying if I said these principles alone will make you a living from your passion: there are many more sides to the coin. Firstly, it is an elite few who have the resources to start a business from scratch and live off of it, and I’m going to assume you are not one of them. So how do you get a financial head start with a creative career?

Start early. If you want a lucrative, independent career, you must be prepared to walk a long, toll-taking road to success. Because you are not relying on anyone else for that ‘big break’, you have to build up all the things that separate entity would offer you: reputation, credibility, contacts, experience, knowledge etc. The sooner you start, the better.

Do it alongside study. Study, particularly undergraduate study, is probably one of the best times you could start working out a creative career, whilst still feeling grounded. You have plenty of free time, you might have a student loan, and you are surrounded by other creative, young individuals to join forces with.

Do it alongside other work. Many creatives assume an ‘all or nothing’ mentality, refusing conventional work altogether – but you don’t have to be one of them. A part time job can fund your creative endeavours if you want it to, and work doesn’t always have to be a 9-5 desk job. Do something that keeps you fit like being a kids water sports instructor; do something in a creative environment like work at an independent cinema; or even do something that you can do whilst working on your career, like evening babysitting.

Research possible creative grants and/or young person’s business loans. These exist, and they are actually far more plentiful than you might think. Whilst I wouldn’t recommend commercial debt, there are many government-backed schemes to help the entrepreneurs of the future: after all, it is in the interest of any economy that you make money. In terms of grants, if you’ve got the talent, show people – they may be willing to fund your potential success. Type ‘creative grants’ or ‘arts grants’ or whatever is relevant to your dream career, plus the area you live in into Google and see what you find.

…Ask parents or investors? For some of you this will be the obvious choice, for some it will be unthinkable, but we’ll leave that debate for another day. If you think your parents (or other members of your family) will be willing to invest in you, make it worth their while. Like I’ve said, think about the person attached to that fistful of cash and ask yourself ‘what’s in it for them?’ Draw up a business plan and approach them like any other lender, and, of course, pay them back when you are in the position to do so.

Want to know just what you could be doing that’s creative and will earn you a crust?

Here are some examples of possible creative careers: Writer, Blogger, Graphic/Web Designer, Cabinet Maker, Painter, Interior Designer, Fashion Designer, Textile Designer, Property Developer, Musician, Life Coach, Personal Stylist, Photographer, Potter, Illustrator, Chef, Baker, Landscape Gardener, Florist, Window Dresser, Advertising Creative, Copywriter, Thespian, Director, Set Designer, Dancer, Greetings Card Maker, Knitter etc.

You can follow just one of these paths, you could weave several of them together, or you could carve out a new career especially for yourself. There are people in every one of these careers making good money, why not pick your guru and research how they did it? And, more appropriately, how they made it pay. Don’t be disheartened if you’re not abundantly rich in your chosen career immediately, it can take several years to get on your feet – the point is to get there and, if you give up, you never will.

Where to go next

Don’t let this series be a waste of your precious reading minutes; get started on your dream creative career now. However old/young/ prepared/unprepared you might be – there’s something you could be doing to make the mission of earning money one that is fun, fulfilling and freeing.

That’s it for designing your own career.

Please let me know your thoughts on the series and ask any questions/request follow up articles. Remember – you’re my customer and I’m here to tailor my work to your needs 😉 If you want to throw a tip my way, well, that’s up to you!

Artist & Designer Features Design Your Life

Finding Amber Renee, Miseducated Herself

10/21/2009

A few years ago Amber and I met online, she emailed me as soon as she saw my cartoon pop on tv. She wrote me to tell me she liked the fun and cuteness of my animation. We realized we like very similar things and quickly became good friends! She also sent me a link to this amazing community site she was working on called “Miseducated”. When I saw it I loved the design and colors soo much! It looks so delicious that I want to eat it. I began to find myself going there when I wanted to see something pretty, or learn about a cute Japanese fad. This site has a sprinkle of everything I love!!!! I knew I had to find out about the girl behind this amazing portal of cuteness……..

I love Miseducated.net. It’s like the stylish 1960’s blended with Japanese cuteness!! What inspired you to start this?
Well once upon a time in 1996 I decided I just had to make a website or I would burst.. I studied web design, learned html and used MS Paint to create the first version of Miseducated. Since then it got sillier and sillier, more whimsy nonsense and inspiration by the gallon! It seemed only natural to share it with other artists and produce a collected blogzine of deliciousness on this world wide web.

How did you get into graphic design?
Oh.. I’d say it happened when I was a young girl who sketched doodles all day, I could never stop creating these whimsical worlds on paper!

Not only are you a designer but you are also an illustrator! What do you look for, for inspiration when drawing?
Vintage children’s books and Japan of course! I’m always obsessing over something… whether it psychedelic 60s art or 1750s French decor. I’m inspired by the world around me and the people I meet everyday — most of my art is based on icing explosions from my brain.

What are your favorite subjects to Illustrate?
Anything cute, psychadelic, fantasy or covered in sugar!

As a professional designer what kinds of jobs do you normally do?
All sorts of jobs. I dabble in everything so I often get asked to do nearly everything. In college I specialized in print design, magazine layout design and photography, today I usually bring in the bucks with web design and illustration. I sell my original artworks as well when I’m not moving across the country.

You have a very definitive style. What are your biggest inspirations?
Sweets, animals and wonderland! I’ve got this little world I’ve created in my mind which I’m always trying to translate onto paper.

Who is your favorite Japanese character? Why?
MOMO BEAR. A pink bear by Sony. Next to Hello Kitty of course. I grew up watching vintage Sanrio movies so nothing really surpases the magic, wonder and happiness that Sanrio provides.

I have to ask, What was your favorite cartoon show growing up?
Minnie Mouse! When I was really young, I often tried to dress like her and even made ears out of paper plates — haha. You can’t imagine my delight when I found gemed & decorated decora-style Minnie ear headband in Tokyo’s Disneyland! I felt like a new woman. haha

Favorite ice cream flavor?
Daquiri Ice from Baskin Robbins! Or Lollipop Candy from Baskin Robbins in Japan. :9

I know you love Japan. What other cities do you love to visit?
I’ve lived near Chicago my whole life so that’s a big one, I haven’t been to NYC since the black out (ha!), I’ve only been to Paris in the winter but still fell in love, Toronto is one of my favorite cities ever and I adore exploring L.A. with my very best friend and partner in crime. I love cities so I’d love to visit absolutely any city — they’re generally stuffed with art, culture and delicious food. I think the view of city lights at night is one of the most beautiful sites to be seen, it’s a nature that we built with designs made by women and men.

Your fashion sense is also super cute! How would you describe it?
How funny! and my father always commented ‘I don’t think that matches..’ I always mixed and matched everything I liked, colors, styles, decades and cultures — I wear whatever I like and it’s OFTEN a joke with my friends that I always find the ugliest thing in the store! However when I put it together I feel it’s an artwork on my body — it just seems to come together!

If you are not designing, making content for Miseducated or taking great photos on the Amcam, what else are you passionate about?
Traveling, combing thrift stores and boutiques for amazing things that I cannot live without, relaxing with my husband, diy-ing and having fun with the people I love. I adore dressing up and going out, perhaps a little too much.

If you could make any dessert what would it be?
Creme Brulee because it is the best dessert ever and I do actually own a little torch for desserts — haha.

If you ever feel blue, what’s the first thing you do to get you back on track to your sunny self?
I battle the blues quite often! I just try to see it as a problem that I need to sort out.. the anxiety might be coming from an unsuspecting source and rather than surpress it I like to realize it and move on to focus on my work, family and friends.

Favorite music and why?
Dance music; although I generally just listen to my favorites David Bowie, Veruca Salt, No Doubt and Kissy Sell Out.

If you could have a pet that is a mythical creature what would you have?
This has been my dream forever, a Mogwai (aka Gizmo from Gremlins) — haha.

In the future what do you think is in store for Miseducated?
To be honest, I’m really excited that it’s growing more everyday and I adore all of the amazing people I meet because of it — I see very great things happening as more and more get on board with the Miseducated way of life! I cannot thank everyone who visits, comments, emails us — every single word is appreciated and adored! Live inspired.